I've seen reports of around $3 million for Manning, but we'll see. Regardless, that's not anywhere near more than half of the starters in the NFL.
I do think the NIL's going to be really interesting the watch over the next couple of years as it settles in. For instance, you'd assume Ewers' deals are tied to him actually playing at UT, so what happens if he transfers out? You'd have to think that there's some protective language in these deals.
Arch Manning is one of the few HS kids that can attract his own NIL instead of needing a college teams' platform to make money. I doubt this came down to the highest bidder. Mannings have gone to teams that run pro style offense. Sark is a pro style guy.